AsicsTiger What The Gel

2018

Fashion

Overview

ASICSTIGER WASN’T LOOKING FOR A BRAND PLATFORM. WE SUCCESSFULLY PERSUADED THEM. 

WHILE OTHER BRANDS WERE FULL OF AIR, WE AIMED TO SHOW HOW ASICSTIGER COULD BE A TRUE BRAND OF SUBSTANCE. 
 WE MANAGED TO SELL THE CONCEPT IN AND CREATED A WHOLE NEW POSITIONING FOR THE BRAND ACROSS ONLINE, EVENTS AND RETAIL. 🙌

Deliverbles

Brand Positioning and Hero Film